Health & Fitness

Boutique Fitness Studio

A growing boutique fitness studio was managing class bookings through phone calls, DMs, and a shared spreadsheet. Members had no way to track their progress, manage their membership, or book classes on their own time. The studio needed a modern digital experience to match the quality of their in-person classes.

150%

Membership Growth

45+

Classes Per Week

4 Weeks

Build Time

4.9★

Member Rating

The Challenge

The studio owner was spending 15+ hours per week on administrative tasks that had nothing to do with coaching. Booking confirmations, cancellation management, membership renewals, and waitlist coordination were all handled manually — often via text message.

No-shows were a persistent problem. Without automated reminders, 20% of booked spots went unused. Meanwhile, interested prospects had no easy way to sign up — the studio was turning away potential members simply because the onboarding process was too friction-heavy.

The owner knew that a professional booking system and member portal would unlock growth, but off-the-shelf fitness software was either too expensive ($300+/month), too generic, or required members to download yet another app.

Our Solution

Smart Booking System

Real-time class scheduling with automatic waitlists, cancellation backfills, and capacity management — no phone calls needed.

Member Portal

A personalized dashboard where members can view their class history, manage their subscription, and track attendance streaks.

Automated Communications

Booking confirmations, 24-hour reminders, and post-class follow-ups sent automatically via email and SMS.

Subscription Management

Stripe-powered recurring billing with automatic renewals, failed payment recovery, and easy plan upgrades.

The Results

Active memberships grew by 150% within 8 months of launch

No-show rate dropped from 20% to under 5% with automated reminders

Admin time reduced from 15+ hours per week to under 3 hours

Average class fill rate increased from 65% to 92%

Member retention improved by 35% with the loyalty and progress tracking features

New member onboarding time dropped from 2 days to under 5 minutes

Tech Stack

Next.jsSupabaseStripe SubscriptionsTailwind CSSResendCal.com API

Ready to modernize your fitness business?

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